The most important project of my career: They are an anthropomorphic representation of the conscience as earrings, that sits on your ear.

They were super famous back in the early 2010s. Appearing in multiple publications, and even on national TV!.

Sold out at the Destination Mexico Exhibit, hold in the NYC MoMA Design Store.

Plus, thanks to the Conciencitas, I got to meet my soulmate 💛

I designed the chair ‘Me siento como en México’ ( ‘I feel like in Mexico’), for a design contest, that I eventually lost. …But it caught the eye of one of the judges, Ana Elena Mallet, who asked me if she could include it in several exhibits that she curated, and in two design books that she wrote.

Now sells on Galería Trouvé

This chair has a lot of history to tell!

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Also, I currently work as Head of UX at Cocolab, a group of interdisciplinary teams, that create multimedia experiences for museums, exhibitions, and retail.

My job there includes being the voice of the ‘conscience’ and user advocate. I conceptualize experiences and games. I make a lot of prototypes, I draw storyboards, and make flow charts, diagrams, and wire frames. Test things… I am sort of the bridge between designers and developers, and users.

Check more of my work as a UXer here